Clarabridge Partners with OBASE and CMCS Customer Experience Management (CEM) Technology Provider Expands Reach to Middle East

Reston, VA – Clarabridge, Inc., the leading provider of intelligent Customer Experience Management (CEM) solutions for the world’s top brands, today announced that it has further expanded its business globally into Turkey and United Arab Emirates with partners OBASE and CMCS.

OBASE is a software and consultancy company located in Istanbul, Turkey with expertise in Business Intelligence, Retail Solutions, and Analytical Solutions. As a new partner, OBASE will offer the Clarabridge solution to its customers and deliver strategic advisory services along with implementation and deployment of the Clarabridge CX Suite. OBASE will be critical in helping to introduce CEM in the Middle East.

“We see that companies in our market spend vast amounts of time and money on integration and manual operations in order to bring in customer feedback from all channels and make the data actionable throughout their enterprise,” said Bulent Dal, General Manager of Obase.  “We believe that Clarabridge’s technology will help us provide our clients a unique and comprehensive solution for building and maintaining profitable relationships with their customers.”

CMCS, headquarted in Dubai, UAE, provides sustainable integrated 360-degree project portfolio management (PPM) solutions for project-based organizations. CMCS has over 30 years of experience in serving clients in over 40 countries in the Middle East, Asia, Europe, Africa and the Americas. By partnering with Clarabridge, CMCS will lead the way in expanding Customer Experience Management principles throughout the world.

“For more than 30 years, we have attributed our success and growth to our customers’ loyalty,” said CEO and Founder of CMCS, Bassam Samman. “We earn this loyalty by listening and engaging with our customers. This philosophy is what drew us to Clarabridge and their ability to capture and analyze the customers’ experience. We are excited to share the Clarabridge solution with our clients to help them grow their business and maintain their market leadership,”

“The CEM marketplace in the Middle East is growing quickly.  These partnerships will enable Clarabridge to bring superior customer experience tools and technology to businesses in these regions and to locally support their efforts with dedicated consulting, strategy, and ongoing analytics,” said Sal Uslugil, Clarabridge Chief Revenue Officer.

About Clarabridge
Clarabridge’s customer experience management platform helps hundreds of the world’s leading brands put feedback to work. Powered by the industry’s most sophisticated customer analytics engine, Clarabridge collects and transforms all forms of customer feedback into intelligence, allowing businesses to activate the voice of the customer across the enterprise. Industry leaders including PetSmart, United Airlines, Virgin Active, Orbitz, and ADP use Clarabridge insights to inform key business decisions. The result: happy, loyal customers. For more information, visit www.clarabridge.com.